Who we are
The People Archive sells photographic prints to provide direct financial support to underrepresented communities. Working with NGOs and grassroots organizations, we create high-quality images that help fund essential programs in education, healthcare, and social development.
Every print sold contributes to sustainable support for the individuals and communities we photograph. Instead of passive documentation, we collaborate—ensuring transparency, informed consent, and fair financial distribution.
Through partnerships, we make these images accessible to NGOs for advocacy and fundraising, while our sales generate ongoing funding for the people and projects they support. The People Archive is about more than photography—it’s about using visual work to create real, measurable impact.
Partnerships
ISCO Foundation
The ISCO Foundation provides education and essential support to Indonesia’s most vulnerable children, helping them break free from poverty. Since 1999, ISCO has empowered over 2,200 children across 28 areas by covering school fees, providing safe learning spaces, and ensuring access to nutrition and healthcare. By removing barriers to education, ISCO gives children the chance to build a brighter future.
Plana
Plana is a Jakarta-based film production company founded in 2021, specializing in films, commercials, and branded content. Led by Executive Producer Ambi Fauri, with 20+ years of experience, Plana is known for its creative storytelling and efficient, high-quality productions. The name "Plana," meaning "saddle," reflects its commitment to a smooth, forward-moving production experience.
Who am i?
This isn’t a charity — it’s a practical way to support people through the work I know how to do. I’ve spent over 20 years photographing culture, from stadiums to slums, and now I’m using that experience to build something that gives back.
I’ve created campaigns for brands like Nike, Red Bull, Netflix, Adidas & Sephora, and shot people such as LeBron James, Ronnie Wood, and Eminem. My work has been featured in publications like i-D, Vogue, and Dazed. But over the years, I’ve also partnered with charities like Surfrider Foundation, Movember, HalfCut, and Deadly Runners, which has given me purpose.
Now, I’m taking that same skillset and focus and applying it to a platform that sells photographic prints, where the money from each sale goes directly back to the people in the photos or the communities involved.
It’s a simple model: create strong images, work with NGOs, and share the proceeds in a clear and honest way.
You can see more of my commercial work at www.bencook.com.
Advisory Board
Sid Tuli
Managing Director, BBH Singapore
Sid Tuli is the Managing Director at BBH Singapore. With over 14 years in advertising, he has worked with brands like Nike, Red Bull, and Absolut. Sid has led campaigns that have expanded Nike’s presence in Southeast Asia and repositioned Mulberry as a luxury brand. He has received multiple awards, including Cannes Lions and D&AD Pencils.
Scott McClelland
Creative Director / Board Member
Scott McClelland is a Creative Director with international experience at agencies such as BBH, Wieden+Kennedy, and TBWA\Media Arts Lab. He has worked with brands including Nike, IKEA, Levi’s, and Google. Scott now leads Good Sports, a creative collective that uses sport to drive positive social and environmental change. He has worked on campaigns with Nike, Apple, and LeBron James, and provides pro-bono creative services to social enterprises. Scott has also served as a Board Member and Creative Director at Surfrider Foundation Australia, supporting environmental initiatives.
